![Email This](mailto:?Subject=Rumor: new, cheaper Xbox 360 this holiday&body=Hi,%0D%0A%0D%0AI just found this:%0D%0A%0D%0A<p>Filed under: <a href="http://www.joystiq.com/category/culture/" rel="tag">Culture</a>, <a href="http://www.joystiq.com/category/microsoft-xbox-360/" rel="tag">Microsoft Xbox 360</a>, <a href="http://www.joystiq.com/category/business/" rel="tag">Business</a></p><a href="http://britxbox.co.uk/index.htm?ref=news&id=276361753"><img vspace="4" hspace="4" border="0" align="right" alt="Xbox 360" id="vimage_1" src="http://www.joystiq.com/media/2006/06/x360-dolled_up.jpg" /></a>According to Britxbox.co.uk, a source close to Microsoft has confirmed plans to cut the cost of Xbox 360 as the holidays roll around, and more importantly, just as Sony unleashes the PlayStation 3. The source told Britxbox that the price cut would be the result of a "new" and "cheaper to manufacture" version of Xbox 360, suggesting that the Xbox team is working to redesign elements of the chip set supplied by ATI and IBM to achieve more cost effective production.<br /><br />But, just as <a href="http://www.joystiq.com/2006/01/23/joystiq-interview-peter-moore-ces/" target="_blank">Peter Moore told us at CES</a>, PlayStation 3 will sell out at launch no matter how much Microsoft reduces -- and releases. That's not to say that an Xbox 360 price slash wouldn't help Microsoft's standings in the long run.<br /><br /><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://britxbox.co.uk/index.htm?ref=news&id=276361753>Read</a> | <a href="http://www.joystiq.com/2006/06/20/rumor-new-cheaper-xbox-360-this-holiday/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/635087/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.technorati.com/cosmos/search.html?rank=&fc=1&url=http://www.joystiq.com/2006/06/20/rumor-new-cheaper-xbox-360-this-holiday/" title="Linking Blogs">Linking Blogs</a> | <a href="http://www.joystiq.com/2006/06/20/rumor-new-cheaper-xbox-360-this-holiday/#comments" title="View reader comments on this entry">Comments</a><br /><p><font size="1"><hr>SPONSORED BY: <a href="http://clk.atdmt.com/DEI/go/wblgsxbx0080000528dei/direct/01/">Age of Empires III - Real-Time Strategy Game</a> Control a European power on a quest to colonize and conquer the New World. <a href="http://clk.atdmt.com/DEI/go/wblgsxbx0080000528dei/direct/01/">AOE3</A> introduces new gameplay elements, as well as new civilizations, units, and technologies. <a href="http://clk.atdmt.com/DEI/go/wblgsxbx0080000528dei/direct/01/">http://www.ageofempires3.com/</a></font></p>%0D%0A%0D%0Ahttp://xbox-360.x-hub.com/?a=360-news%26id=105){kind=link}
Rumor: new, cheaper Xbox 360 this holiday
Filed under: Culture, Microsoft Xbox 360, Business
According to Britxbox.co.uk, a source close to Microsoft has confirmed plans to cut the cost of Xbox 360 as the holidays roll around, and more importantly, just as Sony unleashes the PlayStation 3. The source told Britxbox that the price cut would be the result of a "new" and "cheaper to manufacture" version of Xbox 360, suggesting that the Xbox team is working to redesign elements of the chip set supplied by ATI and IBM to achieve more cost effective production.But, just as Peter Moore told us at CES, PlayStation 3 will sell out at launch no matter how much Microsoft reduces -- and releases. That's not to say that an Xbox 360 price slash wouldn't help Microsoft's standings in the long run.
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SPONSORED BY: Age of Empires III - Real-Time Strategy Game Control a European power on a quest to colonize and conquer the New World. AOE3 introduces new gameplay elements, as well as new civilizations, units, and technologies. http://www.ageofempires3.com/